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Senior Product Manager - Rare Metabolic Diseases

Madrid, Spain


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Senior Product Manager - Rare Metabolic Diseases

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Job ID SR0044837 Date posted 01/09/2020 Location Madrid, Spain

We are currently recruiting for an Senior Product Manager for an immediate requirement in our unique Rare Metabolic Disease Franchise .   This particular role  offers exposure to the launch of a true “game changer” product and cross-Brand activities  for one of our most successfully business units at Takeda. 

The role is office based however important amount of field based interaction with key prescribers, decision makers and stakeholders will be required

Main purpose of the role:

The role is office based however important amount of field based interaction with key prescribers, decision makers and stakeholders will be required.

•            Plan, deliver and implement an annual marketing program for Spain that is consistent with global marketing messaging and Brands positioning and will support the local Brands objectives and targets

•            Prepare strategic rare diseases brand launch for Spanish market

•            Conduct necessary market research and develop appropriate promotional and educational materials (and activities) to support Brands sales and market growth

•            Investigate opportunities for Brands and market development that will enhance perception, sales and patient outcomes in the short and long term.

•            Meet Shire expectations for quality and compliance with internal policies, codes and procedures and relevant external Codes of Conduct and Legislation.

•            Build and enhance the positive perception of Takeda by demonstrating the Takeda Values to customers and community.

•            The list above will be applicable also to other products if it’s needed some temporary support

Main Responsibilities:

     30% Planning:  

•            Create and implement annual marketing program (plan) and launch plans (where appropriate) for Brands by coordinating input from all parties involved that results in a clear marketing strategy, annual objectives, communication plan and opportunities for Brands development and market growth.

•            Participate in the Long Range Planning & produce local forecasts to feed into the Global Brand Planning Processes

70%       Marketing Activities

•            Drive & Lead the Marketing and Commercial activities

•            Engage & actively participate in Global Commercial Teams

•            Produce marketing information for use by local Shire field personnel including leaflets, brochures etc.  Ensure copy supports strategy and objectives for Brands and complies with company processes and relevant Code of Conduct.

•            Create lasting and mutually beneficial relationships with key customers and stakeholders including KOLs, Shire Global Marketing and Medical& Sales Team.

•            In collaboration with Shire Management, conduct market research to provide necessary information for marketing plans and development of market and Brands growth programs.

•            Develop and maintain knowledge of products and corresponding therapeutic areas

•            Research and anticipate external factors affecting the Brands market by remaining up-to-date on all external developments, legislation, the customer base, clinical papers and world-wide media perspectives etc

•            Conduct Advisory Board meetings when required

•            Train and communicate effectively with the Shire field personnel to ensure implementation of the strategy and achievement of targets & objectives for Brands.

•            Brief and monitor agencies to ensure integrated marketing communications strategy is reflected in all activities and that communication goals are met.

•            Monitor effectiveness of promotion against agreed objectives.

•            Manage promotional budgets to remain within agreed spending levels.

Note: All planning & marketing Activities will be of application also to any other product if it’s needed some temporary support

Education Requirements:


•            Relevant university degree in Science, Pharmacy, or Business

•            At least 3 years experience as a Product Manager in pharmaceuticals or biotechnology

•            IT skills in standard Microsoft office applications


•            PhD or Masters Degree in a biological or medical science or medical qualification

•            Business qualification e.g. MBA

•            Experience with product launch in pharmaceutical or biotechnology industries

•            Publications in a biological or medical science – or demonstrated knowledge of statistics or science methodology.

•            Pharmaceutical sales experience with more than 2 years

•            Experience with orphan or niche medicines


•            The candidate has to be organized and able to manage multiple projects in result oriented manner.

•            He/she should also be able to work on his own without daily guidance/support from superior to achieve goals.

•            Proven ability to develop positive professional relationships with key customers.

•            A high degree of flexibility in a potentially changing market and organization.

•            Positive attitude, enthusiastic approach.

•            Analytical and challenging mind.

•            Commercial acumen

•            Strong presentation, influencing and negotiation skills.

•            Professional appearance and presentation when interacting with customers and colleagues

•            Self-starter mentality.

•            Likely to influence team members through their work, and thus able to train colleagues where necessary, or lead a team of peers in projects and other work.

Notice to Employment / Recruitment Agents:

Employment / Recruitment agents may only submit candidates for vacancies only if they have written authorization to do so from Shire, a wholly-owned subsidiary of Takeda’s Talent Acquisition department. Any agency candidate submission may only be submitted to positions opened to the agency through the specific Agency Portal. Shire, a wholly-owned subsidiary of Takeda will only pay a fee for candidates submitted or presented where there is a fully executed contract in place between the Employment / Recruitment agents and Shire, a wholly-owned subsidiary of Takeda and only if the candidate is submitted via the Agency Portal. Candidates submitted or presented by Employment / Recruitment Agents without a fully executed contract or submitted through this site shall not be deemed to form part of any Engagement for which the Agency may claim remuneration.

Job ID SR0044837

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